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So if you are in the SaaS marketing space then you must have heard of Dylan and Hey Digital right?
If not, you need too…
Even if it’s just to observe Dylan’s marketing.
Here are a few things I observe him do that meant I had to bring him onto the show:
- 30 days straight live streaming on Linkedin
- Insane engagement on his Linkedin Posts
- Starting what I believe will become the #1 podcast in SaaS
And how does he monetise?
Through the Hey Digital agency, they just focus on SaaS and just focus on landing page design and PPC. A dreamy niche.
In this discussion we dig into Dylan’s “client getting” strategy to understand:
- How he can get away without doing any outbound sales
- How he has used his podcast to meet and sell to his perfect persona
- How he has managed to build a rabid Linkedin following
It was a great chat and I hope you get as much value from it as I did… if you run any kind of B2B business (SaaS or service) then the wisdom Dylan dropped in this episode, will help you on your inbound marketing journey.
I also jump in at the end to give an update on our sales process:
- How many clients we should sign in June
- A story about a specifically awesome sales call
- How our inbound machine is starting to churn out qualified leads
And finally, if you have gained anything from this show, please leave a review on your favourite podcast listening app. Then take a screenshot and email it to [email protected]… and I will personally record a 10 minute growth audit of your B2B business and send it back to you 🙂
This podcast would not be possible without our awesome sponsor Document360 - knowledge base software that scales with your product.
Seriously, if you are a SaaS Marketer and you haven’t sent this over to your product/support team then we need to talk.
If someone in your team starts using Document360, it will make you look really good. Their product is built specifically for search engines… so as soon as they start publishing you should start to see organic traffic flowing in.
As a SaaS Marketer, an increase in organic traffic, will make you look good… really good.
So right now, copy this link and send it over to your product/support person and ask them to claim a 14 day free trial…
Tom Hunt is the founder of SaaS Marketer and bCast (B2B podcast hosting for high growth businesses). He lives and works in Hackney, London with his delightful partner Rebecca and little dog called Bear.
